Events exposed : managing & designing special events /
Malouf, Lena
Events exposed : managing & designing special events / Lena Malouf - Hoboken, New Jersey : John Wiley & Son, Inc., c2012 - xviii, 237 pages : color illustrations ; 29 cm.
Includes bibliographical references and index.
1: All about business -- You and the events business -- Develop your strategy -- Meet the client -- Build the business -- Venue essentials -- Manage the money -- Present the proposal -- The event cabinet -- 2: All about design -- Tabletops and other décor props -- Creative event concepts -- Burst into weddings.
Features advice on operating a successful special events business, acquired from Malouf's more than forty years in the planning industry, and includes guidance on developing a strategy, identifying potential clients, developing proposals, building an event budget, coordinating with contractors, and much more.
9780470904084
SPECIAL EVENTS -- INDUSTRY
GV 3405 .M35 2012
Events exposed : managing & designing special events / Lena Malouf - Hoboken, New Jersey : John Wiley & Son, Inc., c2012 - xviii, 237 pages : color illustrations ; 29 cm.
Includes bibliographical references and index.
1: All about business -- You and the events business -- Develop your strategy -- Meet the client -- Build the business -- Venue essentials -- Manage the money -- Present the proposal -- The event cabinet -- 2: All about design -- Tabletops and other décor props -- Creative event concepts -- Burst into weddings.
Features advice on operating a successful special events business, acquired from Malouf's more than forty years in the planning industry, and includes guidance on developing a strategy, identifying potential clients, developing proposals, building an event budget, coordinating with contractors, and much more.
9780470904084
SPECIAL EVENTS -- INDUSTRY
GV 3405 .M35 2012