Letters that mean business / Marilyn B. Gilbert

By: Gilbert, Marilyn B [author]Material type: TextTextPublication details: New York : John Wiley & Sons, Inc., c1973Description: xiii, 256 pages 26 cmISBN: 0471298972Subject(s): LETTER WRITING -- BUSINESSLOC classification: H 5726 .G55 1973
Contents:
Chapter 1. Setting off Ideas -- Chapter 2. Asking Letters -- Chapter 3. Telling Letters -- Chapter 4. Building Good Will -- Chapter 5. Simplifying Letter Language -- Chapter 6. Trimming the Hedge -- Chapter 7. Attending to Details -- Chapter 8. Attending to form -- Chapter 9. Writing your Resume.
Summary: Sooner or later, everyone has some reason to write a business letter. And almost everyone finds this difficult to do--even people who are normally comfortable with other kinds of writing assignments. There are two good reasons why the business letter is a challenge. First, a business letter can have greater consequences than any other kind of writing. It can win a job or lose it. It can make a sale or sink it. It can clarify a puzzling point or obscure it further--and so on, over the range of effects from the most positive to the most negative. As everyone knows, a business letter must be right, and this obligation can be frightening.
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National University - Manila
Gen. Ed. - CBA Relegation Room GC H 5726 .G55 1973 (Browse shelf (Opens below)) Available NULIB000005429
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GC HJ 7491 .M55 1987 Compensation / GC HM 263 .N49 1985 This is PR : the realities of public relations / GC HM 51. B54 1970 The social order / GC H 5726 .G55 1973 Letters that mean business / GC QA 154.2 .J646 1978 College Algebra and Trigonometry / GC QA 303 .E45 1986 Calculus : with analytic geometry / GC QA 303 .H86 1988 Calculus with analytic geometry /

Includes index.

Chapter 1. Setting off Ideas -- Chapter 2. Asking Letters -- Chapter 3. Telling Letters -- Chapter 4. Building Good Will -- Chapter 5. Simplifying Letter Language -- Chapter 6. Trimming the Hedge -- Chapter 7. Attending to Details -- Chapter 8. Attending to form -- Chapter 9. Writing your Resume.

Sooner or later, everyone has some reason to write a business letter. And almost everyone finds this difficult to do--even people who are normally comfortable with other kinds of writing assignments. There are two good reasons why the business letter is a challenge. First, a business letter can have greater consequences than any other kind of writing. It can win a job or lose it. It can make a sale or sink it. It can clarify a puzzling point or obscure it further--and so on, over the range of effects from the most positive to the most negative. As everyone knows, a business letter must be right, and this obligation can be frightening.

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