Writing winning business proposals / Richard C. Freed, Joseph D. Romano and Shervin Freed

By: Freed, Richard C [author]Contributor(s): Romano, Joseph D [co-author] | Freed, Shervin [co-author]Material type: TextTextPublication details: New York: McGraw-Hill, 2010Edition: Third EditionDescription: viii, 311 pages : illustrations ; 24 cmISBN: 9780071742320Subject(s): PROPOSAL WRITING IN BUSINESS | BUSINESS REPORT WRITINGLOC classification: HF 5718.5 .F74 2010
Contents:
Understanding generic structure logic -- Understanding the baseline logic -- Aligning the baseline logic -- Using a measurable-results orientation -- Using logic trees to construct your methodology -- Analyzing the buyers -- Identifying, selecting, and developing themes : determining what to weave in your web of persuasion -- Green team reviews: collaborating to improve your odds of winning -- Writing the situation and objectives slots -- Writing the methods slot -- Writing the qualifications slot -- Writing the benefits section -- Writing the fees slot -- Summary : the proposal development process --
Summary: The third edition of Writing Winning Business Proposals is thoroughly updated, with new examples and scenarios, the latest information on fees and collaboration, useful worksheets, and more - all arranged in a new, user-friendly package
Item type: Books
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Item type Current library Home library Collection Shelving location Call number Copy number Status Date due Barcode
Books Books LRC - Annex
National University - Manila
General Education General Circulation GC HF 5718.5 .F74 2010 (Browse shelf (Opens below)) c.1 Available NULIB000008284

Includes index.

Understanding generic structure logic --
Understanding the baseline logic --
Aligning the baseline logic --
Using a measurable-results orientation --
Using logic trees to construct your methodology --
Analyzing the buyers --
Identifying, selecting, and developing themes : determining what to weave in your web of persuasion --
Green team reviews: collaborating to improve your odds of winning --
Writing the situation and objectives slots --
Writing the methods slot --
Writing the qualifications slot --
Writing the benefits section --
Writing the fees slot --
Summary : the proposal development process --

The third edition of Writing Winning Business Proposals is thoroughly updated, with new examples and scenarios, the latest information on fees and collaboration, useful worksheets, and more - all arranged in a new, user-friendly package

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