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Business research methods / Donald R. Cooper and Pamela S. Schindler

By: Cooper, Donald R [author]Contributor(s): Schindler, Pamela S [co-author]Material type: Text

TextPublication details: Boston : Irwin/McGraw-Hill, c2001Edition: Seventh editionDescription: 798 pages : illustrations ; 27 cmISBN: 0072314516Subject(s): RESEARCH METHODLOC classification: HD 30.4 .E47 2001

Contents:

Part I : Introduction to business research -- Part II : The Design of research -- Part III : Sources and collection of data -- Part IV : Analysis and presentation of data

Summary: So, we set out with the seventh edition, our second together, to transform the study of research into a process as exciting and challenging as the decisions that make it a critical managerial process.

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Item type	Current library	Home library	Collection	Shelving location	Call number	Copy number	Status	Date due	Barcode
Books	LRC - Annex II	National University - Manila	Gen. Ed. - CBA	General Circulation	GC HD 30.4 .E47 2001 (Browse shelf (Opens below))	c.1	Available		NULIB000005479

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Includes index.

Part I : Introduction to business research -- Part II : The Design of research -- Part III : Sources and collection of data -- Part IV : Analysis and presentation of data

So, we set out with the seventh edition, our second together, to transform the study of research into a process as exciting and challenging as the decisions that make it a critical managerial process.

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