Planning an applied research project in hospitality, tourism, and sports / Frederic B. Mayo
Material type:
TextPublication details: New Jersey : John Wiley & Sons, Inc., c2014Description: xiv, 258 pages ; 23 cmISBN: 9781118637227Subject(s): HOSPITALITY INDUSTRY -- RESEARCH -- METHODOLOGY | TOURISM -- RESEARCH -- METHODOLOGY | SPORTS -- RESEARCH -- METHODOLOGYLOC classification: TX 911.5 .M39 2014
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| Item type | Current library | Home library | Collection | Shelving location | Call number | Copy number | Status | Date due | Barcode |
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LRC - Main | National University - Manila | Hospitality Management | General Circulation | GC TX 911.5 .M39 2014 (Browse shelf (Opens below)) | c.1 | Available | NULIB000009244 |
Includes index.
Chapter 1. Reading and Analyzing Research -- Chapter 2. Developing an Interest or Topic -- Chapter 3. Conducting a Literature Review -- Chapter 4. Reviewing and Revising your Purpose Statement -- Chapter 5. Writing a Literature Review -- Chapter 6. Forms of Qualitative Research -- Chapter 7. Forms of Quantitative Research -- Chapter 8. Sampling Issues in Research -- Chapter 9. Validity, Reliability, and Credibility in Research -- Chapter 10. Research Techniques Interviews -- Chapter 11. Research Techniques Questionnaires -- Chapter 12. Research Techniques: Observations, Focus Groups, and Other Techniques -- Chapter 13. Analyzing Data and Other Information -- Chapter 14. Writing a Research Proposal.
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