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Marketing and business management / Sumit Kumar

By: Kumar, Sumit [author]Material type: Text

TextPublication details: New Delhi: Random Publications, 2012Description: [viii], 264 pages : 22 cmISBN: 9789381421918Subject(s): MARKETING | MARKETING MANAGEMENTLOC classification: HF 5415 .K86 2012

Contents:

1. Delivering the customer-focused value -- 2. Customer relationship management -- 3. Outsourcing and globalization -- 4. Depository system and Indian stock market -- 5. Value leadership

Item type:

Books

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Item type	Current library	Home library	Collection	Shelving location	Call number	Copy number	Status	Date due	Barcode
Books	LRC - Annex II	National University - Manila	Gen. Ed. - CBA	General Circulation	GC HF 5415 .K86 2012 (Browse shelf (Opens below))	c.1	Available		NULIB000009670

Includes bibliography and index.

1. Delivering the customer-focused value --
2. Customer relationship management --
3. Outsourcing and globalization --
4. Depository system and Indian stock market --
5. Value leadership

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