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Competitive advantage : creating and sustaining superior performance : with a new introduction / Michael E. Porter

By: Porter, Michael E [author]Material type: Text

TextPublication details: New York : The Free Press, c1998Description: xxiv, 557 pages : illustrations ; 25 cmISBN: 0684841460Subject(s): INDUSTRIAL MANAGEMENT | | LOC classification: HD 41 .P668 1998

Contents:

Principles of competitive advantage -- Competitive scope within an industry -- Corporate strategy and competitive advantage -- Implications for offensive and defensive competitive strategy

Summary: Competitive advantage was published in 1985 as the essential companion to competitive strategy. While competitive strategy concentrates on the industry, competitive advantage concentrates on the firm.

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Books

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Item type	Current library	Home library	Collection	Shelving location	Call number	Copy number	Status	Date due	Barcode
Books	LRC - Annex II	National University - Manila	Gen. Ed. - CBA	General Circulation	GC HD 41 .P668 1998 (Browse shelf (Opens below))	c.1	Available		NULIB000005499

Includes bibliographical references and index.

Principles of competitive advantage -- Competitive scope within an industry -- Corporate strategy and competitive advantage -- Implications for offensive and defensive competitive strategy

Competitive advantage was published in 1985 as the essential companion to competitive strategy. While competitive strategy concentrates on the industry, competitive advantage concentrates on the firm.

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