Sports management and sports humanities / edited by Kazuyuki Kanosue, Kohei Kogiso, Daichi Oshimi and Munehiko Harada
Material type:
TextPublication details: Tokyo : Springer, c2015Description: x, 202 pages : illustrations ; 25 cmISBN: 9784431553236Subject(s): MEDICINE | HUMAN PHYSIOLOGY | SPORTS MEDICINELOC classification: GC GV 713 .S66 2015
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LRC - Annex | National University - Manila | Physical Education - Sports and Wellness | General Circulation | GC GV 713 .S66 2015 (Browse shelf (Opens below)) | c.1 | Available | NULIB000013289 |
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| GC GV 713 .M3614 2015 Managing elite sport systems : research and practice / | GC GV 713 .S66 2012 c.1 Sport management : principles and applications / | GC GV 713 .S66 2012 c.2 Sport management : principles and applications / | GC GV 713 .S66 2015 Sports management and sports humanities / | GC GV 714 .S76 2012 Sport public relations : managing stakeholder communication / | GC GV 716 .F75 2013 Sport finance / | GC GV 716 .F85 2010 Sports marketing / |
Includes bibliographical references and index.
Part I : Sports management -- Part II : Sports economic and policy -- Part III : Sports humanities
The former two parts aim to provide a clear understanding of sports management and marketing, including the motivational and/or emotional components of fan behavior and sports participation, sports club management, sports sponsorship, athlete reputation management, sports economics and elite sports policy.
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