Includes bibliographical references.

UNIT I. Lesson 1. Skills and Strategies of Academic Reading -- Lesson 2. Rhetorical Principles of Academic Writing -- Lesson 3. Attributes of an Effective Academic Paper -- Lesson 4. Selecting and Organizing Ideas -- Lesson 5. Modes of Discourse in Academic Writing -- Lesson 6. Proper Documentation and Referencing -- Lesson 7. Research Skills -- UNIT II. Lesson 1. Writing Informative Report -- Lesson 2. Writing Article Critique -- Lesson 3. Position Paper -- UNIT III. Lesson 1. Business Letters Parts and Formats -- Lesson 2. Interoffice Correspondence and Routine Business Letters -- Lesson 3. Employment Correspondence Job Interview -- UNIT IV. Lesson 1. Review of Related Literature -- Lesson 2. Project Proposal -- Lesson 3. Writing a Research Proposal -- References.

This book, the Craft of Effective Academic and Business Writing , has been conceptualized with the purpose to involve and engage students in activities that stimulate intellectual, substantial and purposeful writing.