Machine, platform, crowd : harnessing our digital future / Andrew McAfee and Erik Brynjolfsson
Material type:
- 9780393254297
- HC 79.I55 .M33 2017

Item type | Current library | Home library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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National University - Manila | LRC - Main General Circulation | Multimedia Arts and Animation | GC HC 79.I55 .M33 2017 (Browse shelf(Opens below)) | c.1 | Available | NULIB000018445 |
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GC GV 1469.3 .L38 2018 Getting Started with Unity 2018 : a beginner's Guide to 2D and 3D game development with Unity / | GC HC 79.I55 .M33 2017 Machine, platform, crowd : harnessing our digital future / | GC HD 30.37 .S48 2020 Understanding service-oriented architecture : designing adaptive business model for SMEs / | GC HD 69.P75 .P76 2020 c.3 Project management : all-in-one / | GC HT 9713 .L56 2008 New tech, new ties : how mobile communication is reshaping social cohesion / |
Includes index.
The triple revolution -- 1. Mind and machine, The hardest thing to accept about ourselves ; Our most mind-like machines ; Hi, Robot ; Where technology and industry still need humanity -- 2. Product and platform. The toll of a new machine ; Paying complements, and other smart strategies ; The match game: why platforms excel ; Do products have a prayer? -- 3. Core and crowd. That escalated quickly: the emergence of the crowd ; Why the expert you know is not the expert you need ; The dream of decentralizing all the things ; Are companies passé? (hint: no) ; Economies and societies beyond computation.
We live in strange times. A machine plays the strategy game Go better than any human; upstarts like Apple and Google destroy industry stalwarts such as Nokia; ideas from the crowd are repeatedly more innovative than corporate research labs. MIT's Andrew McAfee and Erik Brynjolfsson know what it takes to master this digital-powered shift: we must rethink the integration of minds and machines, of products and platforms, and of the core and the crowd. In all three cases, the balance now favors the second element of the pair, with massive implications for how we run our companies and live our lives.
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