Strategic analysis of business / Hiriyappa B.

By:

B., Hiriyappa [author]

Material type: Text

TextPublication details: [Place of publication not identifed] : [publisher not identified], c2017Description: unnumbered pages ; 23 cmISBN:

9781973263296

Subject(s):

BUSINESS MANAGEMENT

LOC classification:

HD 30.28 .H57 2017

Contents:

Chapter 1. Strategic Analysis of Business -- Chapter 2. Situational Analysis -- Chapter 3. The methods of industry and competitive analysis -- Chapter 4. Strategic Groups -- Chapter 5. SWOT Analysis -- Chapter 6. TOWS Matrix Analysis -- Chapter 7. BCG Matrix.

Summary: Strategic Analysis of Business is vital reading for CEOs and senior executives, heads of strategy, current and future entrepreneurs, investors - especially corporate business development managers - and any businessperson who has responsibility for analysis of Business, industry, Competitive Situation by application of SWOT, TOWS and BCG Matrix to tackle the business-related issues, challenges, and problems associated with business. This book is specially designed for those who are the students of Business, MBA, PGDM & Executives. IT management, businessmen, entrepreneurs, operating managers, middle-level managers across the management consultant, business executives and business professionals such as director of forecasting and planning, forecast manager, director of strategic planning, director of marketing, sales manager, advertising manager, CFO, financial officer, controller, treasurer, financial analyst, production manager, brand/product manager, new product manager, supply chain manager, logistics manager, material management manager, purchasing agent, scheduling manager, and director of information systems.

Item type:

Books

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Holdings
Item type	Current library	Home library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	National University - Manila	LRC - Annex II General Circulation	Management Accounting	GC HD 30.28 .H57 2017 (Browse shelf(Opens below))	c.1	Available		NULIB000018579

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Strategic analysis of business /, Strategic

Strategic Analysis of Business is vital reading for CEOs and senior executives, heads of strategy, current and future entrepreneurs, investors - especially corporate business development managers - and any businessperson who has responsibility for analysis of Business, industry, Competitive Situation by application of SWOT, TOWS and BCG Matrix to tackle the business-related issues, challenges, and problems associated with business. This book is specially designed for those who are the students of Business, MBA, PGDM & Executives. IT management, businessmen, entrepreneurs, operating managers, middle-level managers across the management consultant, business executives and business professionals such as director of forecasting and planning, forecast manager, director of strategic planning, director of marketing, sales manager, advertising manager, CFO, financial officer, controller, treasurer, financial analyst, production manager, brand/product manager, new product manager, supply chain manager, logistics manager, material management manager, purchasing agent, scheduling manager, and director of information systems.

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