Business research with statistical applications : textbook and guidebook for doing and writing research / Danitlo M. Tee, Divina V. Sabanal, Jovelyn A. Castro and Christhoffer P. Lelis
Material type:
TextPublication details: Manila : REX Book Store, c2019Edition: First EditionDescription: xiv, 195 pages ; 26 cmSubject(s): BUSINESS -- RESEARCHLOC classification: HD 30.4 .B87 2019
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LRC - Annex II | National University - Manila | Management Accounting | Filipiniana | FIL HD 30.4 .B87 2019 (Browse shelf (Opens below)) | c.1 | Available | NULIB000018287 |
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| FIL HB 615 .G6 2018 Entrepreneurship : starting an enterprise, having an innovation mindset / | FIL HB 615 .G6 2018 c.2 Entrepreneurship : starting an enterprise, having an innovation mindset / | FIL HD 30.4 .B87 2019 Business research with statistical applications : textbook and guidebook for doing and writing research / | FIL HD 2741 .D45 2021 Good governance and social responsibility / | FIL HD 2741 .S47 2019 CSR : Corporate social responsibility and good governance in the millennial age / | FIL HD 2745 .C33 2021 Corporate governance, business ethics, risk management and internal control / |
Includes bibliographical references and index.
CHAPTER 1. Introduction to business research -- 2. Research Structure and content -- 3. Literature review and citation -- 4. Research methodology and statistical tools -- 5. Research measurement, Applications and interpretations -- 6. Presentation of the demographic profile and descriptive findings -- 7. Multivariate Technique 1: Factor Analysis -- 8. Multivariate technique 2: Multiple Regression Analysis -- 9. Conclusions and recommendations formulation -- 10. Manuscript Fine-Tuning and Formatting ; Other research forms .
Teaching business research subject and doing business research are two different but related activities. The business research concepts are best exemplified through their actual applications in business research.
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