Comparative assessment on advertising strategies as regard to customer loyalty in selected restaurant in Quezon City / Jonathan M. Lopez.

By: Material type: TextTextPublication details: Manila : National University, 2016Description: x, 55 leaves : illustrations ; 28 cmLOC classification:
  • UGT CTHM BSHM .L67 2016
Contents:
Title -- Approval sheet -- Acknowledgement -- Table of contents -- List of figures-- Abstract -- Chapter 1. The problem and its background -- 2. Review of related literature and studies -- 3. Methods and procedures -- 4. Summary of findings, interpretation and analysis -- 5. Conclusions, and recommendation -- Appendices -- Bibliography -- Sample of questionnaire -- Resume -- Powerpoint.
Summary: This study consists of the review of the literatures related to the study's topic which is the comparative assessment of advertising strategies of selected restaurant businesses in Quezon City.
Item type: Thesis
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Holdings
Item type Current library Home library Collection Call number Copy number Status Date due Barcode
Thesis Thesis National University - Manila LRC - Main Thesis Hospitality Management UGT CTHM BSHM .L67 2016 (Browse shelf(Opens below)) c.1 Available UGTHE000001036

Includes bibliographical references.

Title -- Approval sheet -- Acknowledgement -- Table of contents -- List of figures-- Abstract -- Chapter 1. The problem and its background -- 2. Review of related literature and studies -- 3. Methods and procedures -- 4. Summary of findings, interpretation and analysis -- 5. Conclusions, and recommendation -- Appendices -- Bibliography -- Sample of questionnaire -- Resume -- Powerpoint.

This study consists of the review of the literatures related to the study's topic which is the comparative assessment of advertising strategies of selected restaurant businesses in Quezon City.

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