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Marketing management practices of selected AA class resort in Calamba, Laguna : an assessment / Normand Dayno

By: Dayno, Normand [author]Material type: Text

TextPublication details: Manila: National University, 2006Description: vii, 25 leaves : 28 cmSubject(s): MARKETING MANAGEMENT -- PRACTICESLOC classification: UGT CBA BSBA-MM .D39 2006

Contents:

Title page -- Approval Sheet -- Panel Examiner -- Acknowledgement -- Dedication -- List of Tables -- Bibliography -- Appendix.

Summary: The study focus on marketing management practices of selected AA class resorts in Calamba, Laguna.

Item type:

Thesis

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Item type	Current library	Home library	Collection	Shelving location	Call number	Copy number	Status	Date due	Barcode
Thesis	LRC - Annex	National University - Manila	Marketing Management	Thesis	UGT CBA BSBA-MM .D39 2006 (Browse shelf (Opens below))	c.1	Available		UGTHE000000050

Research Method : Descriptive Research Design

Includes bibliographical references.

Title page -- Approval Sheet -- Panel Examiner -- Acknowledgement -- Dedication -- List of Tables -- Bibliography -- Appendix.

The study focus on marketing management practices of selected AA class resorts in Calamba, Laguna.

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