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The impact of marketing mix used in Tapa King (Libis) : an assessment / Oliver A. Santos

By: Santos, Oliver A [author]Material type: Text

TextPublication details: Manila: National University, 2007Description: v, 30 leaves ; 28 cmSubject(s): MARKETING -- TAPA KING (LIBIS) 0 -- ASSESSMENTLOC classification: UGT BSBA-MM CBA .S26 2007

Contents:

Title page -- Approval Sheet -- Acknowledgement -- Dedication -- Table of Contents -- Chapter 1. Problem and a Review of Related Literature -- Chapter 2. Research Methodology -- Chapter 3. Presentation, Analysis, and Interpretation of Data -- Chapter 5. Summary of Findings, Conclusions, and Recommendations -- Appendices -- Bibliography.

Summary: This study will determine the effectiveness of the 4P's of marketing in satisfying customer's needs and expectations.

Item type:

Thesis

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Item type	Current library	Home library	Collection	Shelving location	Call number	Copy number	Status	Date due	Barcode
Thesis	National University - Manila	National University - Manila	Marketing Management	Thesis	UGT CBA BSBA-MM .S26 2007 (Browse shelf (Opens below))	c.1	Available		UGTHE000000171

Includes bibliographical references.

This study will determine the effectiveness of the 4P's of marketing in satisfying customer's needs and expectations.

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