Marketing strategies to increase population of College of Business Administration, Major in Accountancy in National University / Ardy C. Videz and Mark Bonjovie R. Manito

By: Videz, Ardy C [author]Contributor(s): Manito, Mark Bonjovie R [co-author]Material type: TextTextPublication details: Manila : National University, 2011Description: xxix, 66 leaves ; illustrations : 28 cmSubject(s): MARKETING STRATEGY -- NATIONAL UNIVERSITY | MARKETING STRATEGY -- COLLEGE OF BUSINES ADMINISTRATION -- NATIONAL UNIVERSITYLOC classification: UGT CBA BSBA-MM .V53 2011
Contents:
Acknowledgement -- Dedication -- Table of Contents -- List of Tables -- Abstract -- Chapter 1. Problem and its background -- Chapter 2. Review of Related Literature -- Chapter 3. Methods of Research and Procedures -- Chapter 4. Presentation, Analysis, and Interpretation of Data -- Chapter 5. Summary, Conclusion of Data and Recommendations -- Appendices -- Bibliography
Summary: This study focuses on what are the marketing strategies to be used by College of Business Administration, Department of Accountancy. This study also focuses on how will the new course contribute to the population of National University, and also specially to be known as one of the top performing universities in the Philippines.
Item type: Thesis
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Thesis Thesis LRC - Annex
National University - Manila
Marketing Management Thesis UGT CBA BSBA-MM .V53 2011 (Browse shelf (Opens below)) c.1 Available UGTHE000000325

Research Method : Descriptive Research Design

Includes bibliographical references.

Acknowledgement -- Dedication -- Table of Contents -- List of Tables -- Abstract -- Chapter 1. Problem and its background -- Chapter 2. Review of Related Literature -- Chapter 3. Methods of Research and Procedures -- Chapter 4. Presentation, Analysis, and Interpretation of Data -- Chapter 5. Summary, Conclusion of Data and Recommendations -- Appendices -- Bibliography

This study focuses on what are the marketing strategies to be used by College of Business Administration, Department of Accountancy. This study also focuses on how will the new course contribute to the population of National University, and also specially to be known as one of the top performing universities in the Philippines.

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