Small business management : a planning approach / Joel Corman, Robert N. Lussier
Material type:
TextPublication details: Chicago: Irwin, c1996Description: xviii, 452 pages ; 24 cm illustrationsISBN: 0256145172Subject(s): SMALL BUSINESS | SMALL BUSINESS -- MANAGEMENTLOC classification: GC HD 62.7 .C67 1996
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LRC - Annex II | National University - Manila | Gen. Ed. - CBA | General Circulation | GC HD 62.7 .C67 1996 (Browse shelf (Opens below)) | c.1 | Available | NULIB000005750 |
Includes bibliographical references and index.
PART I: THE SMALL BUSINESS -- 1. Small business management: a planning approach -- 2. Legal form of ownership -- 3. Business ownership options -- PART II: BUSINESS PLANNING -- 4. The legal environment and social responsibility -- 5. The business plan -- 6. Introduction and strategy formulation sections of the business plan -- PART III: PLANNING IMPLEMENTATION -- 7. The marketing function -- 8. Location and layout -- 9. The product/operations function -- 10. The personnel function -- 11. The financing function -- PART IV: CONTROLLING AND EVALUATING PERFORMANCE -- 12. The accounting function -- 13. Financial analysis and taxation -- Controlling assets, risk and computer applications -- PART V: GLOBAL BUSINESS -- 15. Taking the small business global -- PART VI: THE BUSINESS PLAN -- How to develop a business plan -- Integrated case (Corlu Foods)
This "How To" text for aspiring entrepreneurs teaches students how to set up, operate and control a small business. The emphasis is on learning by doing, and an integrated case, CorLu Foods, is featured at the end of the text. There are also questions, application exercises and situations -- WorldCat
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