Corporate cultures : the rites and rituals of corporate life / Terrence E. Deal and Allan A. Kennedy

By: Deal, Terrence E [author]Contributor(s): Kennedy, Allan A [co-author]Material type: TextTextPublication details: Cambridge, Mass. : Perseus Books, c2000Description: viii, 232 pages ; 24 cmISBN: 9780738203300Subject(s): CORPORATIONS | CORPORATE IDENTITYLOC classification: HD 58.7 .D43 2000
Contents:
Part I: Cultures. 1. Strong cultures: the new "old rule" for business success -- 2. Values: the core of the culture -- 3. Heroes: the corporate right stuff -- 4. Rites and rituals: culture in action -- 5. Communications: working the cultural network -- Part II: Putting cultures into practice. -- 6. Corporate tribes: identifying the cultures -- 7. Diagnosis: learning to read cultures -- 8. Symbolic managers: managing the culture -- 9. Change: reshaping cultures -- 10. Cultures of the future: the atomized organization.
Summary: For junior and senior managers alike, Deal and Kennedy offer guidelines for diagnosing the state of one's own corporate culture and for using the power of culture to wield significant influence on how business gets done.
Item type: Books
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Item type Current library Home library Collection Shelving location Call number Copy number Status Date due Barcode
Books Books LRC - Annex II
National University - Manila
Gen. Ed. - CBA General Circulation GC HD 58.7 .D43 2000 (Browse shelf (Opens below)) c.1 Available NULIB000005227

"A classic reissued with a new introduction by the authors"--Cover
Originally published: Reading, Mass. : Addison-Wesley, ©1982

Includes bibliographical references and index.

Part I: Cultures. 1. Strong cultures: the new "old rule" for business success --
2. Values: the core of the culture --
3. Heroes: the corporate right stuff --
4. Rites and rituals: culture in action --
5. Communications: working the cultural network --
Part II: Putting cultures into practice. -- 6. Corporate tribes: identifying the cultures --
7. Diagnosis: learning to read cultures --
8. Symbolic managers: managing the culture --
9. Change: reshaping cultures --
10. Cultures of the future: the atomized organization.

For junior and senior managers alike, Deal and Kennedy offer guidelines for diagnosing the state of one's own corporate culture and for using the power of culture to wield significant influence on how business gets done.

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