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Basic marketing : a managerial approach / E. Jerome McCarthy

By: McCarthy, E. Jerome [author]Material type: Text

TextPublication details: Illinois : Irwin, c1984Edition: Eighth EditionDescription: xvii, 835 pages : color illustrations ; 24 cmISBN: 0256030197Subject(s): MARKETING | PERSONNEL MANAGEMENTLOC classification: HF 5415.13 .M33 1984

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Item type	Current library	Home library	Collection	Shelving location	Call number	Copy number	Status	Date due	Barcode
Books	LRC - Annex	National University - Manila	Gen. Ed. - CBA	Relegation Room	GC HF 5415.13 .M33 1984 (Browse shelf (Opens below))	c.1	Available		NULIB000005904

Includes bibliographical references and index.

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