Event management : theory and practice / Jeff Wrathall and Abby Gee

By: Wrathall, Jeff [author]Contributor(s): Gee, Abby [co-author]Material type: TextTextPublication details: Sydney : McGraw-Hill, c2011Description: xx, 408 pages : color illustrations ; 25 cmISBN: 9780070279001Subject(s): SPECIAL EVENTS -- MANAGEMENT | SPECIAL EVENTS -- PROBLEMS, EXERCISES, ETC | SPECIAL EVENTSLOC classification: GT 3405 .W73 2011
Contents:
Pt 1 The event management context -- 1. Introduction to event managenment -- 2. Environmental management and sustainability -- Pt 2 Planning events -- 3. An introduction to the project management of events -- 4. Developing an event concept -- 5. Event marketing -- 6. Event sponsorship -- 7. Event budgeting -- Pt 3 Organising events -- 8. Occupational health and safety and event security -- 9. Event staffing -- 10. Key human resource management issues -- 11. Event logistics -- Pt 4 Conduct of the event -- 12. Financial considerations -- 13. Event legal compliance -- 14. Monitoring performance and continuous improvement -- 15. Production and theming -- 16. Event staging and venues -- 17. Risk and emergency services management.
Summary: Event Management: Theory and Practice is a new text that provides coverage of the most important competency units of Certificate III and Diploma of Events in the SIT07 Tourism, Hospitality and Events Training Package. A wide range of case studies, examples and event profiles from cultural, musical, sporting and corporate events provide students with a full and varied understanding of real-world events. These case studies include the Rainbow Serpent Music Festival, Moonlight Cinemas at the Royal Botanical Gardens and the 2000 Sydney Olympic Games. This contemporary and easy-to-read book also includes many vibrant photographs of actual events. The book takes students through the complete process of event management, starting with developing a concept, planning, organising and managing an event. It provides detailed content including the process of securing visas for international artists or profile speakers; comprehensive review of emerging areas such as environmental sustainability; and extensive legal considerations including artist and venue agreements.
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Item type Current library Home library Collection Shelving location Call number Copy number Status Date due Barcode
Books Books National University - Manila
National University - Manila
Hospitality Management General Circulation GC GT 3405 .W73 2011 (Browse shelf (Opens below)) c.1 Available NULIB000001899

Includes index.

Pt 1 The event management context --
1. Introduction to event managenment --
2. Environmental management and sustainability --
Pt 2 Planning events --
3. An introduction to the project management of events --
4. Developing an event concept --
5. Event marketing --
6. Event sponsorship --
7. Event budgeting --
Pt 3 Organising events --
8. Occupational health and safety and event security --
9. Event staffing --
10. Key human resource management issues --
11. Event logistics --
Pt 4 Conduct of the event --
12. Financial considerations --
13. Event legal compliance --
14. Monitoring performance and continuous improvement --
15. Production and theming --
16. Event staging and venues --
17. Risk and emergency services management.

Event Management: Theory and Practice is a new text that provides coverage of the most important competency units of Certificate III and Diploma of Events in the SIT07 Tourism, Hospitality and Events Training Package. A wide range of case studies, examples and event profiles from cultural, musical, sporting and corporate events provide students with a full and varied understanding of real-world events. These case studies include the Rainbow Serpent Music Festival, Moonlight Cinemas at the Royal Botanical Gardens and the 2000 Sydney Olympic Games. This contemporary and easy-to-read book also includes many vibrant photographs of actual events. The book takes students through the complete process of event management, starting with developing a concept, planning, organising and managing an event. It provides detailed content including the process of securing visas for international artists or profile speakers; comprehensive review of emerging areas such as environmental sustainability; and extensive legal considerations including artist and venue agreements.

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