Electronic commerce / Gary P. Schneider and James T. Perry
Material type:
TextPublication details: Australia : Thomson, c2000Description: xvi, 408 pages ; 25 cmISBN: 9812401334Subject(s): BUSINESS ENTERPRISES | ELECTRONIC COMMERCELOC classification: GC HF 5548.5.B87 .S36 2000
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| Item type | Current library | Home library | Collection | Shelving location | Call number | Copy number | Status | Date due | Barcode |
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LRC - Main | National University - Manila | Computer Science | General Circulation | GC HF 5548.5.B87 .S36 2000 (Browse shelf (Opens below)) | c.1 | Available | NULIB000002213 |
Includes index.
Chapter 1. Introduction to Electronic Commerce -- Chapter 2. The Internet and the Web: Infrastructure for Electronic Commerce -- Chapter 3. Web-Based Tools for Electronic Commerce -- Chapter 4. Electronic Commerce Software -- Chapter 5. Security Threats to Electronic Commerce -- Chapter 6. Implementing Security for Electronic Commerce -- Chapter 7. Electronic Payment Systems --Chapter 8. Strategies for Marketing, Sales, and Promotion -- Chapter 9. Strategies for Purchasing and Support Activities -- Chapter 10. Strategies for Web Auctions, Virtual Communities, and Web Portals -- Chapter 11. The Environment of Electronic Commerce: International, Legal, Ethical and Tax Issues -- Chapter 12. Business Plans for Implementing Electronic Commerce.
Electronic Commerce provides complete coverage of the constantly changing field of electronic commerce. We assume that readers have no previous electronic commerce knowledge or experience. This book is designed to help you learn about the key business and technology elements of electronic commerce from the ground up.
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