TY  - BOOK
AU  - Greene, Cynthia L.
TI  - Entrepreneurship
SN  - 9781285893075
AV  - HD 62.5 .G74 2013 
PY  - 2013///
CY  - Andover, Mass.
PB  - Cengage Learning Asia Pte Ltd
KW  - NEW BUSINESS ENTERPRISES
N1  - Should you become an entrepreneur? -- Entrepreneurs in a market economy -- Develop a business plan -- Identify and meet a market need -- Market your business -- Distribution, promotion, and selling -- Select a type of ownership -- Locate and set up your business -- Plan and track your finances -- Risk management
ER  -