TY - BOOK AU - Munalim, Leonardo O. TI - Business is business : : a complete guide to effective business correspondence SN - 9710412730 AV - HF 5721 .M86 2014 PY - 2014/// CY - Mandaluyong City PB - Books Atbp. Publishing Corp. KW - BUSINESS COMMUNICATION KW - TECHNICAL WRITING N1 - Includes bibliographical references and index; Chapter 1: Understanding communication 1 -- Chapter 2: Styles and language in business writing 17 -- Chapter 3: Mechanics, grammar, etc. 45 -- Chapter 4: Writing effective business letters 69 -- Chapter 5: Writing memo effectively 143 -- Chapter 6: Email and email etiquette 167 -- Chapter 7: Writing a resume that stands out 187 N2 - Each unit of this book begins with expected learning outcomes which are congruent to the designed performance tasks in UBD (Understanding By Design) GRASPS format ER -