Johnston, Mark W. <br/><br/>
Sales force management /  
Mark W. Johnston and Greg W. Marshall 
 - Eleventh Edition 
 - New York :  Routledge,  c2013. 
 - xxix, 542 pages :  illustrations ;  26 cm. 
<br/><br/>Includes bibliography and index. 
<br/><br/>Part One. Formulation of a sales program --<br/>Part Two. Implementation of the sales program --<br/>Part Three. evaluation and control of the sales program. 
<br/><br/><label>ISBN: </label>9780415534628 
<br/><br/><label>Subjects--Topical Terms: </label><br/>SALES MANAGEMENT
<br/><br/><label>LC Class. No.: </label>HF 5438.4 .J64 2013