TY  - BOOK
AU  - Nicholson, Matthew.
AU  - Kerr, Anthony;Sherwood, Merryn
TI  - Sport and the media: managing the nexus 
SN  - 9780415839822
AV  - GV 742 .N54 2015 
PY  - 2015///
CY  - London, United Kingdom
PB  - Routledge
KW  - MASS MEDIA AND SPORTS
N1  - Includes bibliographical references and index; Part 1 : Sport media foundations -- Part 2 : Sport media landscapes -- Part 3 : Sport media professionals -- Part 4 : Sport media strategies
N2  - Sport and the media is an essential textbook for any degree level course on sport and the media, sport media management or sport communication, and invaluable reading for any sport media or sport management practitioner looking to improve their professional skills
ER  -