Stevens, Mark

Your marketing sucks / Mark Stevens - New York, Three Rivers Press: 2005. - 239 pages : illustrations ; 21 cm.

Why your marketing sucks --
Nothing happens until a sale is made --
Start with a blank page --
Make a spectacle of yourself or your company --
There are no one trick ponies --
Extreme marketing in action --
Ready, aim, fire! --
Pick the low-hanging fruit --
Don't go back to the office yet.

1400081696


MARKETING

HF 5415 .S74 2005