Sebastian, Evelyn L.

Business communication with fundamentals of research / Evelyn L. Sebastian, Risa P. Asuncion and Rodolfo M. Martinez Jr. - Intramuros, Manila : Mindshapers Co., Inc., c2021. - viii, 194 pages ; 25 cm.

Includes bibliographical references.

Unit 1. The role of communication in business -- Unit 2. Fundamentals of Business writing -- Unit 3. Building blocks of effective message -- Unit 4. Writing effectively -- Unit 5. Writing of Business Letter -- Unit 6. Job interviews, Follow up Letters and calls and job offers -- Unit 7. Introduction of emails and text messaging -- Unit 8. Fundamentals of writing -- Unit 9. MLA and APA Documentation style -- Appendices -- Bibliography.

Changes in the workplace has undergone profound changes, such as the heightened global competition, flattened management hierarchies, expanded-team based management innovative communication technologies, new work environments and an increasingly diverse workplace.

9786214060245


BUSINESS COMMUNICATION
BUSINESS WRITING

HF 5721 .S43 2021