Dela Pena, Lea <br/><br/>
Target marketing practices of Philtread Tire and Rubber Corporation / 
Lea Dela Pena 
 - Manila :  National University,  2003 
 - 45 leaves ;  28 cm. 
<br/><br/> Research Method : Descriptive Research Design 
<br/><br/>Includes bibliographical references. 
<br/><br/>Title page --  Approval Sheet -- Panel of Examiner -- Acknowledgement -- Dedication -- Table of Contents -- Chapter 1. The Problem and its Background -- Chapter 2. Review of Related Literature and Studies -- Chapter 3. Methods of Procedure -- Chapter 4. Presentation, Analysis, and Interpretation of Data -- Chapter 5. Summary, Conclusions, and Recommendations -- Bibliography 
<br/><br/> The study was limited to the target marketing of Philtread Tire and Rubber Company located in Metro Manila during 1999. 
<br/><br/><label>LC Class. No.: </label>UGT CBA BSBA-MM .D45 2003