TY - BOOK AU - BedaƱa, Don Michael E. TI - A study on influence of social media in relation to consumer decision in choosing hotel accommodation as perceived by HRM students AV - UGT CTHM BSHM .B43 2016 PY - 2016/// CY - Manila PB - National University N1 - Includes bibliographical references; Title Page -- Approval Sheet -- Table of Contents -- List of Figures -- Abstract -- Chapter 1. The Problem and its Background -- Chapter 2. Review of Related Literature and Studies -- Chapter 3. Methods and Procedures -- Chapter 4. Summary of Findings, Analysis and Recommendations -- Chapter 5. Conclusion and Recommendation -- Bibliography -- Appendices N2 - This study will provide insights and serve as a reference to several entities such as Hotels, consumers, advertise and even future researchers and HRM students for improvement and advancement of customer service skills ER -