TY - BOOK AU - Salomia, Kim Ezer D. TI - Impact of brand image to purchase decision of customer in a selected restaurant AV - UGT CTHM BSHM .S25 2018 PY - 2018/// CY - Manila PB - National University N1 - Includes bibliographical references; Title -- Approval sheet -- Acknowledgement sheet -- Abstract -- Table of contents -- List of tables -- List of figures -- Chapter 1. Introduction -- 2. Conceptual literature -- 3. Methodology -- 4. Results and discussions -- 5. Conclusion and recommendation -- References -- Appendices N2 - The study was accomplished to find out what is the most effective brand name to purchase decision in a selected Restaurant on what makes customers purchase their product ER -