TY - BOOK AU - Mesina, John Cris T. AU - Mapa, Franchesca Denisse M.;Gonzales, Kimberly Anne E.;Abut, Peecah Z.;Jino, Tsubasa TI - A Strategic Management Paper for SM Supermalls AV - FEA CBA BSBA-MM .M47 2019 PY - 2019/// CY - Manila PB - National University N1 - Executive Summary -- Introduction and Company Background -- Research Methodology and Vision -- External Assessment -- Internal Assessment -- Strategy Formulation -- Summary of Matrices and Analyses -- Prioritization of Strategies -- Critical Strategic Issues -- Proposed Objective and Strategies -- Action Plans and Programs -- Strategy Evaluation Control -- Contingency Planning ER -