TY  - BOOK
AU  - Cebanico, Janielle Dana R.
AU  - Cinco, Rena Mae B. ;Detera, Laila Mae D. ;Gamboa, Dianne Lawrence C. ;Soliven, Cyrille Joy T. 
TI  - The Parcel is out for delivery: the effect of online impulse buying to Generation Z’s hedonic satisfaction 
AV  - UGT CEAS BSPSYCH .C43 2022 
PY  - 2022///
CY  - Manila
PB  - National University
KW  - ELECTRIC COMMERCE
N1  - Includes bibliographical references; Chapter 1. Introduction -- Chapter 2. Literature Review -- Chapter 3. Research Methods -- Chapter 4. Results and discussion -- Chapter 5. Conclusions and directions for future research -- References -- Appendices
N2  - The emergence of online purchasing dominated the world of commerce and has notably affected the consumers satisfaction with its convenience, relevance and accessibility
ER  -