TY - BOOK AU - Co, Milani Francheska AU - Deldoc, Louissa;Delos Santos, Clarisse;Linggian, Joana Marie;Linggian, Joana Marie;Montejo, Melanie TI - Marketing innovations of a 4-Star Hotel in Taguig City amidst the challenges of the Covid-19 pandemic under the alert level 1 AV - UGT CTHM BSHM .C6 2022 PY - 2022/// CY - Manila PB - National University N1 - Includes bibliographical references; Chapter 1. Introduction -- Chapter 2. Review of related literature and studies -- Chapter 3. Methodology -- Chapter 4. Results and discussion -- Chapter 5. Summary, Conclusion and recommendation -- References -- Appendices N2 - This study aims to investigate the adopted marketing innovation strategies of a 4-star hotel in Taguig City in response to the challenges brought by the COVID-19 Pandemic ER -