TY - BOOK AU - Polmo, Liezel A. AU - Posadas, Gerome Kyle;Orbes, John Paul ;Laganzo, Anthony TI - Customer satisfaction and loyalty in the hotel industry in utilizing chatbots AV - UGT CTHM BSHM .P65 2024 PY - 2024/// CY - Manila PB - National University N1 - Includes bibliographical references; Chapter 1. Introduction -- Chapter 2. Review of related literature -- Chapter 3. Methodology -- Chapter 4. Results and discussion -- Chapter 5. Summary, Conclusion and recommendation -- References -- Appendices. N2 - The hotel industry is undergoing a profound transformation driven by advances in chatbot applications to accommodate some customer concerns ER -