Campbell, Andrew
Strategic synergy /
Andrew Campbell and Kathleen Sommers Luchs
- Second edition
- [London] : Thomson Business Press, 1998
- vi, 340 pages : 23 cm.
Includes index.
Part 1. What is synergy? --
Part 2. Identifying opportunities --
Part 3. Creating synergy benefits --
Part 4. Synergy in practice.
9814040509
STRATEGIC PLANNING
HD 2741 .C187 1998