TY  - BOOK
AU  - Eastman, Susan Tyler
AU  - Head, Sydney W.;Klein, Lewis
TI  - Broadcast/cable programming: strategies and practices 
SN  - 534033539
AV  - PN 1992.55 .E27 1985  
PY  - 1985///
CY  - California
PB  - Wadsworth Publishing Company
KW  - TELEVISION PROGRAMS -- PLANNING
ER  -