Microeconomics and behavior /
Robert H. Frank
- Eighth edition
- New York : McGraw-Hill, c2010
- xxviii, 607 pages : illustrations ; 29 cm
Includes index.
Introduction -- The Theory of consumer behavior -- The Theory of the firm and market structure -- Factor markets -- Externalities, public goods, and welfare --
Covers the essential topics of microeconomics while exploring the relationship between economics analysis and human behavior. This book helps students develop economic intuition.