TY - BOOK AU - Drucker, Peter F. TI - Managing for results SN - 0330431501 AV - HD 31 .D78 1964 PY - 1964/// CY - Oxford PB - Butterworth Heinemann, KW - BUSINESS MANAGEMENT KW - DECISION MAKING N1 - Includes bibliographical references and index; Part I. UNDERSTANDING THE BUSINESS -- 1. Business Realities -- 2. The Result Areas -- 3. Revenues, Resources and Prospects -- 4. How Are We Doing? -- 5. Cost Centers and Cost Structure -- 6. The Customer Is the Business -- 7. Knowledge Is the Business -- 8. This Is Our Business -- Part II: FOCUS ON OPPORTUNITY -- 9. Building on Strength -- 10. Finding Business Potential -- 11. Making the Future Today -- Part III. A PROGRAMME FOR PERFORMANCE -- 12. The Key Decisions -- 13. Business Strategies -- 14. Building Economic Performance into a Business -- Conclusion: The Commitment N2 - Exploring the strategies that make any company prosper and grow, this study describes exactly what the business executive must do to drive an enterprise forward. Emphasis is placed on the economic tasks each business must undertake in order to achieve success ER -