Introduction to business /
Joseph T. Straub and Raymond F. Attner
- Second Edition
- California : Kent Publishing Company, c1985
- xxi, 639 pages : color illustrations ; 27cm.
Includes bibliographical references and index.
Part 1. The Business Setting -- Part 2. The Human Side of Business -- Part 3. The Human Side of Business -- Part 4. Finance and Information System -- Part 5. Special Challenges and Issues.
This edition of Introduction to Business welcomes Professor Raymond F. Attner as co-author. Professor Attner's background and expertise complement and enhance the basic intent of the first edition, and that intent is reaffirmed here: we feel that Introduction to Business fills an obvious need for a text that is written by authors who teach the course as the mainstay of their careers.