TY - BOOK AU - Church, Albert M. TI - The sophisticated investor : how to target prime investment opportunities / SN - 138227675 AV - HG 4527 .C53 1981 PY - 1981/// N1 - Includes index; 1. Knowing your financial personality and formulated a financial plan -- 2. The rate of return: the most important investment objective -- 3. Risk and the investor -- 4. Living with inflation -- 5. Other investors and financial markets or: "if you are so smart, why ain't you rich?" -- 6. Taxes and you -- 7. Real growth and financial growth: money over time ER -