Strategic management: concepts and cases / Fred D. David
Material type:
TextPublication details: Singapore : Prentice Hall, c2009Edition: Twelfth editionDescription: 326 pages : illustrations ; 27 cmISBN: 9789810697013Subject(s): STRATEGIC MANAGEMENT | STRATEGIC PLANNINGLOC classification: HD 30.28 .D38 2009
Books
| Item type | Current library | Home library | Collection | Shelving location | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|---|
|
Books
|
LRC - Annex II | National University - Manila | Gen. Ed. - CBA | General Circulation | GC HD 30.28 .D38 2009 (Browse shelf (Opens below)) | c.1 | Available | NULIB000000715 |
Part I : Overview -- Chapter 1 : The Nature of strategic management -- Part 2 : Strategic formulation -- Chapter 2 : Formulating the business vision and mission -- Chapter 3 : Making an external assessment -- Chapter 4 : Making an internal assessment -- Chapter 5 : Placing strategies into action -- Chapter 6 : Understanding strategy analysis and choice -- Part 3 : Strategy implementation -- Chapter 7 : Dealing with management and operations issues -- Chapter 8 : Dealing with marketing, finance/accounting, R&D, and MIS issues -- Part 4 : Strategy evaluation -- Chapter 9 : Reviewing, evaluating and controlling strategy -- Part 5 : Strategic management case analysis
This edition continues to offer many special time-tested features and content that have made this text so successful for nearly twenty years.
There are no comments on this title.