Driving digital strategy : a guide to reimagining your business / Sunil Gupta

By:

Gupta, Sunil [author]

Material type: Text

TextPublication details: Boston, Massachusetts : Harvard Business Review Press, c2018Description: viii, 267 pages ; 24 cmISBN:

9781633692688

Subject(s):

BUSINESS PLANNING

LOC classification:

HD 30.28 .B46 2018

Contents:

PART ONE: Reimagine your business -- PART TWO: Reevaluate Your Value chain -- PART THREE: Reconnect with your customers -- PART FOUR: Rebuild Your Organization.

Summary: Digital transformation is no longer news - it's a necessity. Despite the widespread threat of disruption, many large companies in traditional industries have succeeded at digitizing their businesses in truly transformative ways. The New York Times, formerly a bastion of traditional media, has created a thriving digital product behind a carefully designed paywall. Best Buy has transformed its business in the face of Amazon's threat. John Deere has formed a data-analysis arm to complement its farm-equipment business. And Goldman Sachs and many others are using digital technologies to reimagine their businesses.

Item type:

Books

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Holdings
Item type	Current library	Home library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	National University - Manila	LRC - Annex II General Circulation	Gen. Ed. - CBA	GC HD 30.28 .B46 2018 (Browse shelf(Opens below))	c.1	Available		NULIB000018692

Includes index.

PART ONE: Reimagine your business -- PART TWO: Reevaluate Your Value chain -- PART THREE: Reconnect with your customers -- PART FOUR: Rebuild Your Organization.

Digital transformation is no longer news - it's a necessity. Despite the widespread threat of disruption, many large companies in traditional industries have succeeded at digitizing their businesses in truly transformative ways. The New York Times, formerly a bastion of traditional media, has created a thriving digital product behind a carefully designed paywall. Best Buy has transformed its business in the face of Amazon's threat. John Deere has formed a data-analysis arm to complement its farm-equipment business. And Goldman Sachs and many others are using digital technologies to reimagine their businesses.

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