Mass communication review yearbook / edited by Michael Gurevitch and Mark R. Levy.

Contributor(s): Gurevitch, Michael [editor] | Levy, Mark R [editor]Material type: TextTextSeries: ; Volume 6Publication details: London : Sage Publications, c1987Description: 642 pages ; 24 cmISBN: 0803931123Subject(s): COMMUNICATION | MASS MEDIALOC classification: P 90 .M37 1987 vol.6
Contents:
Part I. Exploring new directions -- Part II. Doing mass communication research: practices and traditions -- Part III. Cultural history: technology and change -- Part IV. Journalism: ideologies and roles -- Part V. Aspects of media effects -- Part VI. Media institutions, technology, and policy.
Summary: This series continues the two-fold mission of MCRY: first to anthologize those recent studies in mass communication. Second, to provide a forum for original contributions that explore and reflect upon basic theoretical issues.
Item type: Books
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Item type Current library Home library Collection Shelving location Call number Copy number Status Date due Barcode
Books Books LRC - Annex
National University - Manila
Communication Relegation Room GC P 90 .M37 1987 vol.6 (Browse shelf (Opens below)) c.1 Available NULIB000004738

Part I. Exploring new directions -- Part II. Doing mass communication research: practices and traditions -- Part III. Cultural history: technology and change -- Part IV. Journalism: ideologies and roles -- Part V. Aspects of media effects -- Part VI. Media institutions, technology, and policy.

This series continues the two-fold mission of MCRY: first to anthologize those recent studies in mass communication. Second, to provide a forum for original contributions that explore and reflect upon basic theoretical issues.

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