Business / William M. Pride, Robert J. Hughes, and Jack R. Kapoor.

By: Pride, William M [author]Contributor(s): Hughes, Robert J [co-author] | Kapoor, Jack R [co-author]Material type: TextTextPublication details: Boston : Houghton Mifflin Co., c1988Edition: Second EditionDescription: xxxiv, 684 pages : color illustrations ; 25 cmISBN: 0395356741Subject(s): BUSINESS MANAGEMENT | BUSINESS ENTERPRISELOC classification: HF 5343 .P75 1988
Contents:
Part 1. American business today -- Part 2. Management and organization -- Part 3. The human resource -- Part 4. Marketing -- Part 5. Finance and investment -- Part 6. Information for business -- Part 7. The business environment.
Summary: The second edition of this book covers new topics, presents expanded coverage of important issues.
Item type: Books
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Item type Current library Home library Collection Shelving location Call number Copy number Status Date due Barcode
Books Books LRC - Annex
National University - Manila
Marketing Management Relegation Room GC HF 5343 .P75 1988 (Browse shelf (Opens below)) c.1 Available NULIB000005753

Includes bibliographical references and index.

Part 1. American business today -- Part 2. Management and organization -- Part 3. The human resource -- Part 4. Marketing -- Part 5. Finance and investment -- Part 6. Information for business -- Part 7. The business environment.

The second edition of this book covers new topics, presents expanded coverage of important issues.

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