The Oxford handbook of innovation management / edited by Mark Dodgson, David M. Gann and Nelson Phillips
Material type:

Item type | Current library | Home library | Collection | Shelving location | Call number | Copy number | Status | Date due | Barcode |
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LRC - Annex II | National University - Manila | Gen. Ed. - CBA | Reference | REF HF 5548.34 .O94 2014 (Browse shelf (Opens below)) | c.1 | Available | NULIB000009938 |
Includes bibliographical references and index.
Part I. Introduction -- Part II. The sources of innovation -- Part III. The context for innovation -- Part IV. Strategy, Management and Organization.
The Oxford Handbook of Innovation Management offers a comprehensive and timely analysis of the nature and importance of innovation and the strategies and practices that can be used to improve organizational benefits from innovation. Innovation is centrally important for business and national competitiveness, and for the quality and standard of living around the world, but it does not happen by itself. For innovation to succeed, it needs to be properly managed.
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