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Retail 101 : the guide to managing and marketing your retail business / Nicole L. Reyhle and Jason A. Prescott

By: Reyhle, Nicole L [author]Contributor(s): Prescott, Jason A [co-author]Material type: Text

TextPublication details: New York : McGraw-Hill Education, c2014Description: xix, 251 pages ; 23 cmISBN: 9780071840149Subject(s): MANAGEMENT | MARKETING | RETAIL TRADE MANAGEMENTLOC classification: HF 5429 .R48 2014

Contents:

Part 1. Being indie in a big-box world -- Part 2. Practical steps to increase your store visibility and sales -- Part 3. Making a mark in the economy

Summary: This is the illustrated guide to creating and managing a successful retail business. Retail 101 provides practical action steps for independent and specialty retailers to compete against big-box stores and shares expert insights on balancing inventory, management issues, and more. Retail 101 helps you keep your doors open, deal with wholesalers and suppliers, market your business, and provide the best in-store experience you can.

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Item type	Current library	Home library	Collection	Shelving location	Call number	Copy number	Status	Date due	Barcode
Books	LRC - Annex II	National University - Manila	Gen. Ed. - CBA	General Circulation	GC HF 5429 .R48 2014 (Browse shelf (Opens below))	c.1	Available		NULIB000013634

Part 1. Being indie in a big-box world --
Part 2. Practical steps to increase your store visibility and sales --
Part 3. Making a mark in the economy

This is the illustrated guide to creating and managing a successful retail business. Retail 101 provides practical action steps for independent and specialty retailers to compete against big-box stores and shares expert insights on balancing inventory, management issues, and more. Retail 101 helps you keep your doors open, deal with wholesalers and suppliers, market your business, and provide the best in-store experience you can.

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