Managing technology entrepreneurship and innovation / Paul Trott, Dap Hartmann, Patrick van der Duin, Victor Scholten and Roland Ortt

By: Trott, Paul [author]Contributor(s): Hartmann, Dap [co-author] | van der Duin, Patrick [co-author] | Scholten, Victor [co-author] | Ortt, Roland [co-author]Material type: TextTextPublication details: London : Blackwell, 2016Description: xiv, 257 pages : illustrations ; 26 cmISBN: 9780415677226 Subject(s): INNOVATIVE COMPANIES | ENTREPRENEURS (POLITICAL ECONOMY) | START-UP MANAGEMENTLOC classification: GC HC 79.T4 .T76 2016
Contents:
Part I : Creating the venture -- 1. How entrepreneurship and technological innovation are bound together - 2. Visioning the future for a new venture -- 3. Inventive problem-solving and brainstorming -- 4. The Opportunity and the entrepreneur -- Part II : Developing the venture -- 5. Developing a business model -- 6. Innovation systems : embedding the entrepreneur -- 7. Academic spin-outs -- 8. Lead users for market entry -- Part III : Managing the entrepreneurial firm -- 9. Niche strategies -- 10. Entrepreneurship in context -- 11. Developing new products in the new venture -- 12. Expectations of entrepreneurs and patterns of growth
Summary: The purpose of this book is to provide students with a text that can help them improve their entrepreneurial skills and enable them to be more successful at turning their technology into a business venture.
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National University - Manila
Computer Science General Circulation GC HC 79.T4 .T76 2016 (Browse shelf (Opens below)) Available NULIB000014120

Part I : Creating the venture -- 1. How entrepreneurship and technological innovation are bound together - 2. Visioning the future for a new venture -- 3. Inventive problem-solving and brainstorming -- 4. The Opportunity and the entrepreneur -- Part II : Developing the venture -- 5. Developing a business model -- 6. Innovation systems : embedding the entrepreneur -- 7. Academic spin-outs -- 8. Lead users for market entry -- Part III : Managing the entrepreneurial firm -- 9. Niche strategies -- 10. Entrepreneurship in context -- 11. Developing new products in the new venture -- 12. Expectations of entrepreneurs and patterns of growth

The purpose of this book is to provide students with a text that can help them improve their entrepreneurial skills and enable them to be more successful at turning their technology into a business venture.

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