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Menu design and revenue management / Chester Dave G. Arenas

By: Arenas, Chester Dave G [author]Material type: Text

TextPublication details: Sta. Cruz, Manila : Edric Publishing House, c2023Description: 80 pages ; 25 cmISBN: 9786218179905Subject(s): HOSPITALY INDUSTRY -- MANAGEMENTLOC classification: TX 911.3 .A74 2023

Contents:

Chapter 1. Introduction to menu -- Chapter 2. Menu Planning -- Chapter 3. The Elements & Mechanics of Menu design -- Chapter 4. Menu pricing -- Chapter 5. Introduction to revenue management -- Chapter 6. Market segmentation and targeting -- Chapter 7. Revenue management key performance indicators -- Bibliography.

Summary: The menu is a list of food and beverage products available or given by food establishments, based largely on consumer demand and tailored to meet organizational goals.

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Books

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Item type	Current library	Home library	Collection	Shelving location	Call number	Copy number	Status	Date due	Barcode
Books	LRC - Main	National University - Manila	Hospitality Management	Filipiniana	FIL TX 911.3 .A74 2023 (Browse shelf (Opens below))	c.1	Available		NULIB000019183

Includes bibliographical references.

The menu is a list of food and beverage products available or given by food establishments, based largely on consumer demand and tailored to meet organizational goals.

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