000 02217nam a2200265Ia 4500
003 NULRC
005 20250618093949.0
008 250520s9999 xx 000 0 und d
020 _a9780078029196
040 _cNULRC
050 _aHD 62.5 .H577 2013
100 _aHisrich, Robert D.
_eauthor
245 0 _aEntrepreneurship /
_cRobert D. Hisrich, Michael P. Peters and Dean A. Shepherd.
250 _aNinth edition
260 _aNew York :
_bMcGraw Hill Education,
_cc2013
300 _axx, 587 pages :
_billustrations ;
_c26 cm.
365 _bUSD648.45
504 _aIncludes index.
505 _a1. Entrepreneurship and the entrepreneurial mind-set -- 2. Corporate Entrepreneurship -- 3. Entrepreneurial strategy: generating and exploiting new entries -- 4. Creativity and business idea -- 5. Identifying and analyzing domestic and international opportunities -- 6. Protecting the idea and other legal issues for the entrepreneur -- 7. The business plan: creating and starting the venture -- 8. Marketing plan -- 9. The organizational plan -- 10. The financial plan -- 11. Sources of capital -- 12. Informal risk capital, venture capital, going public -- 13. Strategies for growth and managing the implications of growth -- 14. Accessing resources for growth and external sources -- 15. Succession planning and strategies for harvesting and ending the venture
520 _aThe 9th edition of Entrepreneurship is designed to instruct students clearly on the process of formulating, planning, and implementing a new venture on an international basis. Comprehensive cases at the end of the text, hand-picked by the authors to go with chapter concepts, provide in-depth examples of various types of entrepreneurial companies. Drawing on their wide-ranging academic expertise - from entrepreneurial decision making to global entrepreneurship - as well as their experience in managing real-life business ventures, the authors have created a book that balances modern theory and practice and addresses the dynamics of today's entrepreneurial challenges.
650 _aNEW BUSINESS ENTERPRISES
700 _aPeters, Michael P.
_eco-author
700 _aShepherd, Dean A.
_eco-author
942 _2lcc
_cBK
999 _c13420
_d13420