000			01391nam a2200229Ia 4500
003			NULRC
005			20250520102802.0
008			250520s9999 xx 000 0 und d
020			_a9781598692716
040			_cNULRC
050			_aHF 5734.5 .L63 2008
100			_aLoCicero, Joe _eauthor
245		0	_aStreetwise meeting and event planning : _bfrom trade shows and conventions to fundraisers and galas--everything you need for a successful business event / _cJoe LoCicero
260			_aAvon, Massachusetts : _bAdams Business Media, _cc2008
300			_axi, 353 pages ; _c24 cm.
365			_bUSD16.19
504			_aIncludes bibliographical references and index.
505			_aPart 1. What's in an Event? -- Part Two. Routine Events: The Simple Can Be Sublime -- Part Three. Conventions, Conferences and Expos -- Part Four. Special and Social Events -- Part Five. Events and Ideas with a Marketing Edge -- Part Six. Attracting and Keeping Audiences and Customers.
520			_aOffers readers insider secrets for organising a successful event including budgeting and scheduling, staffing an event, choosing the appropriate venue and theme, negotiating with vendors, and obtaining media coverage. Whether it's a grand opening, or a non-profit church fundraiser, this work provides the tools needed to organise an event.
650			_aBUSINESS MEETINGS -- PLANNING
942			_2lcc _cBK
999			_c15282 _d15282